Leads from any app, through Zapier
Build a Zap with your app as the trigger and Webhooks by Zapier as the action, posting to the URL LumaKol gives you. Each new form entry, row or record becomes a lead in a caller’s queue.
- Thousands of apps as triggers
- Your own field names mapped
- Needs a paid Zapier plan
Who it’s for
Teams whose leads start in an app LumaKol has no direct connection for: another CRM, a booking tool, a spreadsheet, a chatbot, a webinar platform or a niche marketplace. If Zapier can trigger on it, a Zap can send it to LumaKol.
- Webhooks by Zapier is a premium Zapier app, so it needs a paid Zapier plan.
- Use the keys name, phone, email, company, city and notes, or enter your own key names under Field names.
- Several Zaps can post to one source, or each can have its own source and caller.
How to connect it
- 1
Add Zapier as a lead source
In LumaKol, go to Setup → Lead sources, choose Add source, then Zapier, and copy the webhook URL.
- 2
Create the Zap
Pick your app as the trigger, for example a new form entry or a new spreadsheet row, then add the action Webhooks by Zapier → POST.
- 3
Map the fields
Paste the URL, set Payload type to JSON, and under Data add the keys name, phone, email, company, city and notes mapped to your trigger’s fields.
- 4
Test and publish
Test the step, publish the Zap and choose who gets the leads. If you use other key names, enter them under Field names with Edit.
What comes in with each record
- Name (or first and last name), phone and email
- Company, city, state, postal code and address
- A campaign key, saved as the lead’s campaign
- The notes or message key, as a note
After the lead arrives
Send an id (or external_id) with each record and a Zap that runs twice adds the lead once. A record whose phone number is already a lead becomes a note on that lead. Set test to true on a record to check a Zap without creating a lead: it shows under Activity as Test.
Questions
Do I need a paid Zapier plan?+
Yes. Webhooks by Zapier is a premium Zapier app and is not on Zapier’s free plan. The LumaKol side is included on Growth and above, and in the free trial.
My app uses different field names. What do I do?+
Either name the keys name, phone, email and so on in the Zap, or open the source with Edit and enter your own key names under Field names.
Can LumaKol send data back to other apps?+
Yes, with LumaKol’s outgoing webhooks, which send events such as new leads, stage changes and logged calls to any URL, including a Zapier Catch Hook. See the API and webhooks page.
Why was a record Not added?+
Usually because it had no valid phone number. The source’s Activity shows each record with the reason.
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