Features · Lead sources
Lead sources that ring a caller’s phone
Connect the places your enquiries come from once. Each new enquiry becomes a lead with an owner, a starting stage and tags, and the owner’s phone gets a push the moment it lands.
- Repeat enquiries become notes
- Live, paused or needs attention
- Every delivery listed
14-day free trial, then paid plans from ₹399$9 per calling seat per month. Pricing
What it does
Where leads can come from
Integrations → Lead sources groups the sources the way you think of them. Marketplaces and portals: IndiaMART (checked every 5 minutes), JustDial (pushed by your account manager), TradeIndia (checked every 15 minutes), and lead emails from portals such as 99acres, MagicBricks and Housing.com, forwarded to your LumaKol lead email address. Ads: Google Ads lead forms. Websites and forms: Google Forms, WordPress, Typeform, Tally, Jotform, Webflow, Wix, Unbounce, and a webhook for anything else. Payments and stores: Razorpay, Instamojo and Shopify. Automation tools: Pabbly Connect, Make and Webhooks by Zapier, plus LumaKol’s own Zapier app, which connects with an API key and can also create, find and update leads and start Zaps from new leads, stage moves and call outcomes.
Every source has the same settings: a name, who gets its leads (one person, shared in turn, or nobody yet), the starting stage and tags. Each enquiry is checked for a valid phone number and your plan’s lead limit. A number already in the workspace never becomes a second lead; the enquiry is added as a note on the lead you have.
Marketplaces and portals
IndiaMART with your CRM key, JustDial by push, TradeIndia by its inquiry API, and forwarded portal lead emails.
Google Ads lead forms
Webhook URL and key from LumaKol. Google’s test data shows as Test and creates no lead.
Website and form tools
A private link per source for form tools, plus LumaKol’s own hosted forms and website chat on every plan.
Owner, stage and tags
Each source decides who gets its leads and where they start in the pipeline.
Push on arrival
The owner’s phone gets a notification the moment a lead lands.
Activity per source
Every delivery listed as New lead, Repeat, Not added (with the reason) or Test.
How it works
How to connect a source
An owner or admin, a few minutes per source.
- 1
Add a source
Integrations → Lead sources → Add source, then pick where the leads come from and give the source a name you will recognise.
- 2
Choose who gets the leads
Always one person, shared in turn between the people you tick, or nobody yet. Pick the starting stage and tags.
- 3
Finish the connection
Paste a key (IndiaMART, TradeIndia), copy a link into the other service (forms, Google Ads, JustDial), or forward emails.
- 4
Watch it arrive
The source shows Live, Paused or Needs attention, counts of new, repeat and rejected leads, and when the last arrived.
Who it’s for
Who it’s for
Portal sellers
Manufacturers, traders and service businesses getting enquiries from IndiaMART, JustDial or TradeIndia.
Teams running ads
Teams paying for Google Ads lead forms who need each lead called while it is fresh.
Businesses with a website
Anyone whose forms, payments or store signups should reach a caller.
Plans and limits
- Hosted forms, website chat, CSV or Excel import and Google Sheets sync are on every plan. The connected sources on this page need the Growth plan or above; the free trial includes all of them.
- LumaKol does not connect to 99acres, MagicBricks or Housing.com directly. Forward the lead emails they send you.
- Every lead needs a valid phone number. A delivery without one is listed as Not added.
Questions
More answers on the FAQ page.
How quickly do leads arrive?
Google Ads, JustDial, form tools and payments arrive as the service sends them. IndiaMART is checked every 5 minutes and TradeIndia every 15, each with a button to check now. Lead emails arrive as soon as your mailbox forwards them.
What if the same person enquires on two portals?
Leads are matched by phone number. The second enquiry is added as a note on the first lead, so one caller handles the person.
Can I pause a source?
Yes. Pause stops it without losing its settings. Remove stops it for good; leads it already sent stay in LumaKol.
Which plans include lead sources?
The connected sources are on Growth and above; hosted forms, website chat and import are on every plan. LumaKol has a 14-day free trial, then paid plans from ₹399$9 per calling seat per month.
Can I compare sources?
Yes. Reports → By lead source shows leads called, connected, won and lost, conversion and median time to first call for each source.
Learn more
Related features, step-by-step guides and articles.
Send every enquiry straight to a caller
14-day free trial, then paid plans from ₹399$9 per calling seat per month.
- No card needed
- Up to 3 non-calling admins free
- Calls from your own SIM