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MagicBricks

MagicBricks enquiries, straight to the agent who calls

Set your mailbox to forward MagicBricks lead emails to your private LumaKol address. Each enquiry becomes a lead with its contact details and the property it is about, and lands in an agent’s calling queue.

  • Through MagicBricks lead emails
  • One agent or shared in turn
  • Every email listed under Activity
An estate agent pointing to property listings in an office window

MagicBricks at a glance

How leads get in
MagicBricks lead emails, forwarded by your mailbox to an email source in LumaKol. Nothing is installed and your MagicBricks login stays with you.
How fast
Each enquiry reaches an agent’s queue as soon as the forwarded email arrives, with a push to their phone.
Repeats and retries
Matched by phone number across every source, so a buyer already in LumaKol gets a note, not a second lead or a second agent.
Where you set it up
A Gmail filter or an Outlook rule on MagicBricks’ sender address, forwarding to the address shown on your LumaKol source.

Who it’s for

Real-estate agencies, independent agents and developers’ in-house sales teams advertising on MagicBricks, from rentals and resale flats to new launches. An enquiry that waits until the evening is often already talking to another agent; with LumaKol it is in a caller’s queue as the email arrives.

  • Tag MagicBricks leads at the source, for example rent or buy, so the agent knows the context before dialling.
  • Managers see every MagicBricks lead with its calls, outcomes and stage in one place.
  • A buyer who also asked on 99acres or Housing.com is matched by phone and gets one call.

How to connect it, through MagicBricks lead emails

  1. 1

    Create the forwarding address

    In LumaKol, go to Integrations → Lead sources, choose Add source, then Email forwarding, and name it MagicBricks. Copy the address it shows.

  2. 2

    Add it to your mailbox

    In Gmail, add the address under Settings → Forwarding and POP/IMAP and enter the confirmation code LumaKol shows. In Outlook, go straight to the next step.

  3. 3

    Forward MagicBricks emails only

    Make a filter (Gmail) or rule (Outlook) on MagicBricks’ sender address that forwards matching emails to your LumaKol address.

  4. 4

    Pick the agents and test

    Give enquiries to one agent or share them in turn, choose the starting stage and tags, then forward one MagicBricks lead email to check.

From a MagicBricks email to an agent’s queue

The buyer’s name from a labelled line or table row, such as Name, Buyer’s name or Client nameName
The labelled mobile or phone number, or the first Indian mobile in the email when nothing is labelledPhone, with +91 added to ten-digit numbers
The labelled email address, or else the first address in the email that is not a MagicBricks oneEmail
City, Location or LocalityCity
Mail sent from magicbricks.com or one of its subdomainsCampaign: MagicBricks
The subject, plus lines such as Property type, Property ID, Project name and BudgetNote lines, each as “Label: value”

Lines with labels LumaKol does not know are skipped, so the note stays short. The full email stays in your mailbox.

After the lead arrives

Indian ten-digit mobiles are saved with +91, so repeat enquiries match the lead you already have and become a note on it instead of a duplicate. Automation rules can then act on MagicBricks leads by their source, for example adding a tag or moving them to a stage. Emails without a phone number are listed under Activity as Not added.

Plans

Included on Growth, Business and Enterprise, and in the free trial.

Compare plans

Common MagicBricks problems, and the fix

  • Two agents want different MagicBricks leads

    Sharing in turn deals every enquiry out evenly. If leads must split by project or city, add a second email source and forward the matching emails to it with a narrower filter, for example on a word in the subject. Each source has its own agents, stage and tags.

  • Agents are not told when a lead comes in

    The push goes to the person the lead is given to. If Who gets the leads is set to Nobody yet, leads wait unassigned for a manager. Choose one agent, or share in turn, on the source.

  • A MagicBricks lead waited hours for a call

    Add an automation rule: when A new lead is not called in time, only if Lead source is Forwarded emails, assign it to someone else or notify managers. It runs once per lead.

  • An agent left, but was still ticked on the source

    Deactivated members stop receiving leads even while they are still ticked. If nobody on the list is left, new leads stay unassigned for a manager. Open the source with Edit and pick the current agents.

Questions about MagicBricks

Is this an official MagicBricks integration?+

No. LumaKol has no partnership or API connection with MagicBricks. It reads the lead emails MagicBricks sends you once you forward them, and nothing changes in your MagicBricks account.

Can different agents get different MagicBricks leads?+

Yes. Share them in turn between the agents you pick, or forward different sets of emails (for example by a word in the subject) to separate email sources, each with its own agent.

Can LumaKol tag or move MagicBricks leads on its own?+

Yes. The source adds its tags and starting stage to every lead. An automation rule on A new lead arrives with Lead source is Forwarded emails can also assign, tag, move the lead to a stage, set a follow-up or add it to a sequence. That condition covers every email source, so give MagicBricks its own tag if your rules need to tell portals apart.

What if a MagicBricks email has no phone number?+

It is not added, because there is no number to call, and the activity log shows it as Not added so you can check the email.

How do I test it?+

Forward one MagicBricks lead email to the address. It appears under the source’s Activity as New lead, Repeat or Not added within a minute or two.

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